Recently, the country\\ s first \"building – control – use the\" separation mode of the hospital, \"Shanghai International Medical Center\" in Pudong Shanghai International Medical Park groundbreaking. This for-profit integrated health care institutions in the city\\ s Pudong attract high-quality medical resources and the world, employing high-end medical management experience with a team of professionals responsible for the operation, management, and the formation of modern medical services industry gathering area.
When Shanghai will be targeting major medical centers in Asia, the development of high-end medical city will bring what?
Details to appreciate the \"high\"
The perception of high-end medical, often from such news: the production of a star in Singapore hospital, four days to spend more than 200,000 yuan. This triggered a series of laments and questions, as well as the infinite curiosity of the hospital.
Shanghai Jiaotong University Affiliated Sixth People\\ s Hospital Medical Director Jia Weiping to high-end is defined \"high position, high quality, high value,\" are indispensable. Corresponds to a high positioning expatriates, the social elite and the celebrities of high demand; and contains a high-quality technology, personnel, services, and so superior standard. America\\ s most prestigious hospital rely on the Johns Hopkins Hospital Johns Hopkins School of Medicine in the various branches in the United States are among the best, high quality basis. The high-value target is to create first-class health service, while at the same time, the hospital can get high returns.
In this \"three high\", the hospital is in the details on the effort to \"end\" should be interpreted even more exquisite. Asia\\ s largest private healthcare group in Singapore Parkway, for example, very intimate personalized service. Foreign patients who are hospitalized or even just have accompanied the plane to provide language translation services. Came to the ward, newspapers, magazines, television media, all from the patient\\ s home, but also with the country\\ s patients would normally be placed in the same floor. Here, almost feel the discomfort of living in a foreign country. Service concept can be seen far beyond their medical concept.
Of course, the high-end medical extension not stop there. Which medical tourism is becoming the fastest growing sunrise industry. Medical tourism refers to tourism, medical treatment and convalescence of a combination of tourism, increasingly popular in recent years. Major customers such as India Medical and Europe from neighboring countries, low-cost health care is its biggest attraction – the Indian equivalent of the U.S. per capita health expenditure per capita health spending is only 20%. Thailand and South Korea as Asia\\ s beauty is almost brand in cosmetic surgery before making a short-term foreign travel, is an excellent choice for many young beauty.
The considerable benefits of medical tourism, Parkway Health in Singapore treated 410,000 foreign patients per year, revenue reached $ 1.1 billion in 2015 to reach $ 2 billion. Parkway Medical Group (China and North Asia) president Chen Meilan hospital business, told reporters in recent years, Mongolia and Russia from patients every year. The northern half of the patients to the Earth over to Singapore for cardiovascular surgery, the risk can imagine how big. \"From the geographical location, said that Shanghai has a good health care market opportunities in Asia, where to build another medical center, patients and medical institutions is the common expectations.\"
From medical to financial
Many in Shanghai \"foreigner\", especially time-sensitive business elite, the quality of work and life demanding to see a doctor for medical treatment the same. Groups of high-end medical services to foreigners, China\\ s Hong Kong, Macao and Taiwan compatriots and the social elite, but the scarcity of medical resources in Shanghai high-end and the actual demand is still asymmetric. Statistics show that long-term expatriates living in Shanghai, nearly 30 million, and the city more than 2700 types of medical institutions at all levels, can provide only high-end medical care are more than 30. Foreigners and domestic high-income people, the demand for quality health care services continues to boom, to Shanghai to create high-end medical market and left a great deal of space.
It is estimated that Shanghai capacity of up to 10.6 billion yuan health care market around, but now the Shanghai city related to the income level of medical institutions only 40 billion yuan, a huge space for development. \"Create demand, guide consumption\", Huashan Hospital, vice president Shao Jianhua view, the modern development of Shanghai medical services have become an important direction of modern service industry. The rapid development of high-end medical, multi-level medical services to meet the demand, improve the investment environment of Shanghai, urban functions, urban medical centers in Asia to create the only way.
Because huge amounts of high-end medical health insurance is almost the preferred method of payment. High-end medical insurance, is designed for high-end crowd, high insurance coverage, breaking the national health insurance restrictions, direct payment of medical treatment, covering a wide range of medical expenses like insurance. That is the national basic medical insurance, to private hospitals, hospitals, etc. for foreign medical institutions in their own medical treatment, you can still get a certain amount of health insurance. Currently, each insurance company has launched an innovative high-end medical insurance to meet the individual needs of high-end crowd.
It is predicted that the new situation in the health care reform, the high-end medical market matures, the demand for high-end medical insurance also increased. More and more companies will high-end medical insurance benefits as an important means of incentive, which gives the insurance company to carry out high-end medical insurance business opportunities. Of course, high-end medical products and insurance, market driven financial innovation and development also need to address the qualification of medical institutions, insurance coverage, hospital cost accounting transparency and other hospitals, insurance companies information \"docking\" project.
Modern medical services is an important part of leveraging the high-end medical hospital, medical technology, medical insurance and so the whole industry chain.
Be \"two legs\" to walk
Shanghai has already set the high-end medical care into the overall plan. Shanghai medical reform draft plan proposed to accelerate the development of modern medical services, in the Pudong New Area, Hongqiao Business District, the construction of the International Medical Park, the introduction of international quality medical resources, build a number of high-end medical services.
Modern medical services as a gathering place for Shanghai, Shanghai International Medical Zone is now vigorously promoting the high-end medical services platform, continuing to explore the modern health service model innovation. Today, the Shanghai International Medical Center has been the prototype can be seen high-end medical care. Medical Center, an investment of 800 million yuan, the construction of a general hospital. In the future, will rely on Shanghai Jiaotong University Affiliated medical resources to create a number of advantages of specialist centers. Medical Park building, will be more conducive to foreign investment, private capital into high-end medical market. International standards of medical institutions, bio-pharmaceutical companies gradually settled, to attract foreign medical staff, the introduction of the configuration of large medical equipment, special technology to carry out a broad platform. It is not only the formation of an international medical technology center, modern medical services is concentrated. Completed, it will greatly optimize the high-end medical institutions in the Pudong area of ??the layout, to meet the treatment needs of people at home and abroad. Meanwhile, to further improve the foreign investment environment and promote the development of modern medical services, and promote the transformation of the Pudong economic development.
Back to public hospitals in itself, whether in the development of high-end public hospital care, while continuing the steady development of basic health care, the fundamental solution \"difficult and expensive\" problem? Some experts pointed out that the development is the introduction of high-end needs of international capital or social capital to do incremental, rather than undermine the existing basic health care resources. So in exploring the movement of medical personnel mechanisms with more practice, you should maintain a high-quality medical resources to the grassroots movement, high-end part is to absorb international resources.
On the other hand, should see high-end medical services for the medical industry leading role. Shanghai Jiaotong University Affiliated Ruijin Hospital Zheng-Gang Zhu said that public hospitals should first rely on the public interest, and high-quality and efficient health care service delivery model will form a model for basic health care. And its management, personnel, equipment, technology, etc. have a greater advantage, to improve health management, training of medical personnel and the output mode of service. For the tertiary level hospitals, the development of their own brand of high-end medical and hospital services will provide a greater level of growth.
Obstetrics and Gynecology Hospital, Fudan University, Thunder Wu told reporters that the medical industry ultimately determined by the market, and with the market solution. He believes that the pilot of public hospitals and community support services have a need for capital, that is, the entity\\ s medical services, and hospital environment, hidden services, catering and other support services combined rehabilitation, improve quality of service as the core of the regulatory system, the formation of social capital, the organic and orderly integration.
Many of the hospital admitted, regardless of public hospitals or private hospitals, high-end medical services for the hospital itself based business deployment, operation mode, the medical management of resources have raised new challenges. High-end medical services as complementary basic medical services, how to continue to play a high-end medical benefits, and the formation of the organic basic health care \"subsidies\" and support, but also in modern Shanghai and the country continues to explore the development of medical services.