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German car exports to Macau continue to grow medical apparel and other products
Macao and Germany Chamber of Commerce, said Yuan Matsuyama, since 2011, a German-Australian trade growth of more than 20% over the same period, continued future growth.
Yuan Matsuyama said that the European economy the surface is poor, but mainly individual countries.
Germany\\ s economy is still strong, especially in Germany to support overall economic manufacturing and exports are still strong, do not worry about the European economy will weaken further, or worse.
Germany and France has committed itself to the European economic confidence, so he believed that the economic future of Europe will not be too difficult.
German exports of Macao products diverse, including automotive, medical equipment, medicine, clothing, footwear, ambulances, fire engines and so on.
The strong euro\\ s rise over the past two years, there has been relatively stable exchange rate prices.
Euros at the end or early 2012 there will be no room for growth, the European product prices more stable and reasonable.
Applicable to high-end medical industry know-how
Medical industry machine tool vendors is becoming a \"meat and potatoes.\" For the average firms, it is difficult to match the temporary market, mainly because the industry for precision, quality, safety and other requirements were very strict. And is characterized by complex shape parts, materials, tough, and bar milling machining center is ideal for machining of such parts of the process equipment. Of course, there are multi-axis CNC machine tools for machining precision medical equipment parts, mainly orthopedic implants (pedicle hooks, bone plates, bone screws, acetabular ball, etc.) and the dental implant (implant base Taiwan, dental models, etc.), of course, pacemaker parts, blood dialysis components and so on.
Switzerland, is the representative of precision manufacturing, not only in watches, but also in the medical industry has a good performance. They can adapt to the quality, complexity and productivity and other aspects of the processing requirements, products, technology has unique advantages, and industry recognition.
Power of the Ming – Marco Lonsdale Company
The manufacturer\\ s processing center, such as: five-axis milling, the car speed up to 6000 min-1, are processed bar diameter 42 mm (508MT), MT milling / milling centers car was undoubtedly the first choice. Ming\\ s processing power of its individual parts or a bar known for the MT machine, with multi-position back of the processing unit, after only a fixture in the same processing cycle to complete polyhedral or rotational symmetry of the complex parts (implants, bone screws , spine, etc.) processing, and eliminating the need for subsequent processing operations.
Complex parts often need a lot of processes, requires processing machine parts have to quickly adapt to flexible response. Power of the MT Ming\\ s multi-station machine with its back processing device, 42000 min-1 spindle speed, 6000 min-1 speed indexing unit and compact operating system, fully demonstrates the unmatched flexibility of the machine. 508MT milling / vehicle complex machining center is characterized by its three-position turret can be installed for the back of the processing (milling / car 6000 min-1) of the spindle, self-centering vise and the tailstock, the ingenuity unique process to make many complex parts in a processing cycle, while its six sides to be processed.
Parts of the fixture, including fast clamping process, the quick-change chuck, clamping a variety of shapes and tool bar management must be convenient and easy operation. Ming\\ s multi-function power chuck, fixture without having to uninstall any part of the case, the realization of circular and rectangular bar alternating between the clamping bar, so that the operation is convenient, but also saves setup time. The manufacturer developed its own unique clamping chuck 518MT can range to 65 mm diameter round, square, multi-faceted shape of the bar. To meet the special needs of the user can configure a variety of fixtures, such as after a simple sintering, only a very small clamping surface of the ceramic material can still intact implant fixture, and processing.
With some special processing peripheral device is to obtain high-quality assurance. Ming\\ s power to rely on a wide range of technical know-how to provide complete processing solutions, including the special requirements of supporting the user all the elements. In this simple example: Spindle Coolant, parts and tool inspection devices or laser detection devices, high efficiency and small footprint of the robot, cutting fluid filtration devices, the processing area of ??the air conditioning thermostat spindle expansion and dynamic management, cleaning device (eg processing of ceramic parts), ionization device (for processing PEEK resin, polyether ether ketone), and the chip device. To enable users to be able to complete the technical know-how for the development of medical products manufacturing processes, in particular, surgical instruments, dentures and dental implant, the company also offers power-ming feasibility of program analysis, process and strategy formulation process, machine installation and training, a new user in the market will soon have a foothold.
U.S. company Swiss treasure
Minimally invasive surgery, requires a variety of complex, heterogeneous composition of these small parts precision control of machinery to complete the surgical procedure, with the action is between the multiple parts like fingers, like surgeons dexterity, precision, depends largely on each part surface design and manufacturing standards. At present, domestic and international high-end processing of minimally invasive instruments are used car complex milling machine. Shanghai Medical Instrument (Group) Co., surgical instrument factory, nearly two years of continuous introduction of US-Swiss Po technology (BUMOTEC) 2 sets of milling company vehicle processing center complex, composed of key invasive plant production equipment, breaking the monopoly of foreign technology, and the overall process level, manufacturing level and production capacity has been fully improved.
Switzerland, the United States offers not only a treasure of high precision, very suitable for minimally invasive parts processing machine, it also provides the overall number of 10 kinds of parts processing solutions, including programming, tool, tooling, etc., so the medical device industry has a very wide range of processing applications . After a period of use of minimally invasive treasure the U.S. machine tool parts in good processing performance, high precision, easy to grasp, but also offers a variety of interfaces to facilitate the transmission of NC machining programs. In programming, UG post-processing programming software is also very convenient, the overall feeling of the machine is very smart, very suitable for finishing, in the actual production, according to the characteristics of the rational use of machine tools and machining parameters to play a more effective tool .
Switzerland, the United States S-191linear treasure the host machine is equipped with FANUC 30 Series 31i-A cutting-edge nano-scale control system, can control 40 axes. Sophisticated high-speed processor with high-speed CNC internal bus and the cable for high-speed data transfer, sodium meters to accurately calculate the position command, you can make the smooth movement of the machine and improve the precision, whether it is turning or milling can be achieved nanometer-scale high quality surface finish. The actual time of the machine running the program determines how fast you can be processed to the good, the complex free-form surfaces, in the AI ??contour control in the pre-read 1000 up to the specified block, designated by the read-ahead to determine the shape, speed and acceleration control , so that the machine to play the most performance increase for high-speed processing. With the professional post processing, 3D graphics input to generate NC programs directly, to achieve digital manufacturing.
This is a bar for machining parts of a typical hexahedral efficient machine, and by quick-change fixture system is also very suitable for batch processing of multiple varieties of parts. It\\ s layout is compact fixed bed pillar structure, the bed material as a whole high-strength cast iron vibration. Placement of the two horizontal lathe spindle mounted on the bed relative to the front, left axis is fixed now, right side spindle, it can be carried out along the vertical and horizontal 45-degree slope conversion. Since any machine spindle axis are called Z, rotation around the Z axis so the function is called C (Similarly, around the X, Y linear axis rotation axis for the A and B), which all have two deputy car spindle C-axis rotation function, but when the sub-spindle to vertical position, its axis of rotation A of the coordinates on the set. At the same time along the spindle can be around the bed movement, in order to distinguish between the Z-axis movement, so it is named W-axis movement.
Bao U.S. machine tool has three axis of rotation, the machine becomes very flexible and can process some of the general five-axis machine tools can not be processed parts, such as playing center hole, taper rotary milling fixture, so that you can achieve local processing, that is, in the same machine processing on the fixture, then the workpiece fixture, the fixture can ensure better accuracy.
GF Agie Charmilles
At present, the rapid development of orthopedic implants GF Agie Charmilles machine processing is a key application fields. Orthopedic implants, titanium or stainless steel multi-use, the main parts are bone plates, artificial joints, bone screws and bone filing and other aids. This will be the plate of bone and knee pad file processing example to illustrate the use of high-speed high-performance milling machining center parts of the medical advantages and GF Agie Charmilles China\\ s medical industry and users together to develop an optimized process technology the process.
Use more titanium alloy plate, divided into different specifications of size, each size has a certain volume requirements, so are many varieties of small batch production, the processing efficiency and flexibility demanding processing equipment. Plate surface shape for the 3D surface, 3D surface on the distribution of the number of vias. As the hole centerline coincident with the surface normal, so the center of each hole is not parallel to each other, if the traditional processing methods, in general 3-axis vertical machining center using multiple positioning processing, low efficiency, precision, consistency is poor, and fixture complexity . Using GF AgieCharmilles for small precision parts machining introduced MIKRON UCP600 Vario 5-axis high speed machining center, high-speed spindle configuration 20000r/min to be processed through the swing table positioning a workpiece mounted in the case of complete card the entire process, saving a lot of chucking time and improve the accuracy of the workpiece consistent.
However, users found the process, although the processing efficiency is greatly improved, but failed to reach the ideal state. Customer wants to use a special jig mounted card number of workpiece machining, but found in a number of workpiece machining tool there is interference with the table. GF Agie Charmilles China\\ s application engineers for the user\\ s process was analyzed and found interference problems are caused by user-designed fixture height is too low, it is recommended to clamp increased 80 mm, which can also chucking four parts, and you can use ordinary length of the shank, both to increase efficiency and reduce cost of procurement tool. Engineers also recommended that the original drilling process into roughing cutter with ball milling interpolation hole, so the customer the original 11 knives, 13 ATC reduced to 8 knives, 8 tool. Card program simply because of improved equipment and reduce the number of tool changes, the average time for each workpiece is reduced 2.4min, and because once installed card four parts, but also to save the C-axis positioning of the B-axis rotation time about 1.5 per min. Coupled with the time saved by optimizing processes, individual parts of the processing time from 24 minutes and 40 seconds down to 18 minutes and 30 seconds, 25% efficiency, users are very satisfied.
Bone file as an important tool for orthopedic surgery, complex shape and material hardness, need to use 5-axis machine tools to process. For long bone file, as slender shape, if the ordinary vertical 5-axis machine tools installed card processing arm is too long, and in order to avoid interference requires a longer tool, machining rigidity is poor, with much vibration.
GF AgieCharmilles MIKRON UCP 600 Vario RTT is the use of direct drive torque motor for 5-axis table high-speed machining centers, a large table and 20000r/min swing range of high-speed spindle to ensure the complex shape of the bone file processing . The machine incorporates automatic tailstock system, both ends of the workpiece, table swing to a horizontal position for processing. And for 5-axis rotational parts design work surface size is moderate, to avoid interference in the tool, you can choose the normal length of the tool. Tailstock while the pressure can be adjusted according to the different parts and to ensure the stability of the installed cards, processing significantly reduced the vibration, which can achieve high-quality machining results.
Knee pad with polyethylene materials, 3D contour surfaces of high surface quality requirements. This material is ideal for high-speed milling cutter can be used to suck up the amount of high-speed processing, not only to improve processing efficiency, but also greatly improve the surface quality. Using GF AgieCharmilles MIKRON HSM 500 high-speed milling vertical machining centers, high-speed electric spindle configuration 42000r/min, coarse, finishing a solid carbide end mills each, finishing the use of full-speed (42000r/min) processing, the entire process in just 23min, surface roughness can be achieved Ra0.4μm.
Seen through the examples, the use of advanced processing equipment and application technology, can greatly improve the medical field, key parts of the processing quality and processing efficiency. As part of the medical field and more varieties of small batch production characteristics, the choice of machine tools must fully consider the process flexibility and process flexibility. And the technical strength of the vendor\\ s application can not be underestimated, some users purchase the famous brand high-end machine, but can not play a good effect, the main reason is the manufacturer of application support is not enough.
Against high-end medical equipment trade
China\\ s medical device market in recent years rapid development, the scale has reached 100 billion yuan, however, the global medical device market has already exceeded $ 300 billion for the domestic market of more than 20 times. The next few years, the global medical device market will be 4% to 6% growth rate.
Menacing giant beachhead overseas to the domestic market, \"going out\" cross-border business wins food has become an inevitable choice. However, in the \"going out\" process, the structure of the low-end products exposed China\\ s inadequate investment in research and innovation, low-tech, low value-added short board. \"Second five\" plan proposed emphasis on structural adjustment and industrial upgrading of enterprises will be able to ensure that the main form of higher profits.
Better opportunities than the export of agents
Overall demand for the international market in good condition, nearly two years, China\\ s exports of medical equipment in the global financial crisis and adverse economic catastrophe, and still maintain high growth.
Health Insurance Association last month, China announced the first half of 2011, China\\ s medical equipment import and export statistics show that exports of medical devices for the first half of $ 7.134 billion, surged 57.34% year on year, slightly less than 2 percent of imports continued to maintain large surplus. \"China\\ s medical device product quality and cheap, in great demand on the international market, continued to drive strong growth in exports of medical equipment.\" China Health Insurance Association Medical Director Cai Tianzhi the case said.
From the export structure, the low-end products still account for the vast majority of color ultrasound diagnostic apparatus, X-ray tomography instrument and other high-end varieties accounted for only 7.49%. In the top 10 export enterprises, foreign investment and joint ventures accounted for 7.
Faced with a huge global market, \"cake\", as the main force of domestic exports of medical devices in the low-end products to compete in the international market in a passive weak position, and its innovation is weak, low export prices, profits vulnerable to raw material prices, exchange rates fluctuations, competitive concern.
\"We have the traditional advantages of medical dressings, etc., are constantly improved in recent years, toward the high-tech direction. Although Mindray, higher-dimensional aspects of domestic enterprises in the export competitiveness of slightly stronger, but on the whole, the domestic shortage of local R & D however, in the future \\ second five\\ during the nation will be more emphasis on R & D enterprise in the development of previous years has accumulated a certain basis, the ability to increase investment in research and development. \"Caitian Zhi said.
In the long term, China\\ s huge potential for development of medical device companies. Analysis of gold that the current integration of the medical device industry is in the development of critical points. Research data show that the global medical device industry growth than the pharmaceutical market, the future will remain 10% to 15% compound growth rate. While the developed countries accounted for 78% of the market, however, developing countries represented by China\\ s rapidly growing market, relying on the accumulation of cost advantage and R & D to enhance the status of the industry chain.
Monita analysis, and market high hopes for the export of pharmaceutical preparations compared to high-end medical equipment export outlook is more optimistic. \"China\\ s high-end medical equipment manufacturers are likely to use low-cost and price advantage, accounting for some of the overseas sales of regulating the market share, and a breakthrough in overseas markets than expected after the results of the contribution.\"
However, the \"accelerated appreciation of the renminbi\\ s impact on export profits more and more obvious, imported inflation to a certain extent, plagued the export of medical devices. Local enterprises should strive to reduce costs, and constantly develop new products, improve the technological content of products to seeking to break through. \"Caitian Zhi said.
Monita analysis also believes that China is still export-oriented, labor supply shortages in the increasingly obvious premise, the inevitable trend of rising labor costs, which means that Chinese industrial enterprises to upgrade and enhance labor productivity and additional value is the only way out.
Force high initial success
Strong enemy arrives, the domestic enterprises poised to break through the sea. The face of foreign investment, \"go down\" to seize the low-end market, the domestic local businesses are also actively \"go to\", \"go.\"
All along, our low-end products because of the high cost of medical equipment in the international market sells. In the low-end exports of medical equipment to maintain the same benefits, while high value-added and high-end medical equipment exports has been growing steadily in the international market has room for development. China Health Insurance Association released data show that in the first half, color ultrasound diagnostic apparatus exports $ 162 million, an increase of 28.03%; X-ray tomography instrument exports $ 158 million, an increase of 23.24%; B-type ultrasonic diagnostic apparatus exports 0.81 billion, an increase of 15.96%.
Neusoft Medical, Wandong Medical, financial and medical Dunlop stronger medical device companies export performance in recent years is remarkable, they have begun to change the situation in the low-end products to high-end market forward to establish overseas marketing channels, open the European market, while continuing to explore emerging markets.
As the leading enterprises of Wandong Medical Devices has begun to dabble in high-end varieties. Previously based on primary health care institutions in low-end products, due to trapped in the government tendering and procurement costs caused by price pressure, significantly lower gross margins. Domestic market share of the first medical X-ray was the main source of profit is Wandong, but the foreign medical equipment giants continue to penetrate eroded gross margins dropped significantly.
Since 2009, Wandong embarked on structural adjustment, in the high-end products continued to increase. In its product mix in 2009, government bidding still half the product has been reduced to less than 1 / 10, the end product and the proportion of high-end products, respectively, about 1 / 3. Wandong to increase the number of DR ﹑ ﹑ Cardiovascular Angiography and MRI of gastrointestinal and other high-end large-scale equipment development and sales efforts, 30 million to 60 million in the end product revenue accounted for nearly 40%, large-scale equipment has been support the company\\ s future growth as the core.
After adjusting to the high-end, product gross margin increased dramatically. Medical equipment gross margin from 31.16% in 2009 increased significantly to 37.08% in 2010. 2011 Daily News revealed that the first half of medical products sales income 290.9792 million yuan, profits 10,411.04 million, gross profit margin 35.78%. Among them, export revenue 15,677,600 yuan, accounting for the main business income of 5.17%. However, Wandong Medical species adjust to high-end is still the main face of the domestic market, expansion into international markets is insufficient.
Domestic open MRI and CT Neusoft also being the leading high-end market force. Neusoft also had major medical business based on the national primary health care sector, introduced from CT, ultrasound, magnetic resonance imaging to the X-ray, ultrasound machine, instrument and electrical products and other suitable areas, county and township primary health care sector of economical low-end medical equipment. In recent years, Neusoft actively pursued high-end medical equipment, new product development.
In April 2009, Neusoft successfully developed China\\ s independent intellectual property rights of PET to obtain market access for U.S. FDA. Last July, PET to obtain a one-time six orders for the U.S. market, Neusoft Medical Equipment to test the water the United States made important breakthroughs in high-end market, but also to break the monopoly of foreign companies in PET. In the same year, Neusoft\\ s NeuViz16 FDA-registered multi-slice CT, to become another access to the global high-end medical products.
Neusoft Medical 2010 annual report, Neusoft Medical Systems business revenue 794 million yuan, an increase of 25.3%, 37.66% gross margin. Among them, the medical equipment export earnings $ 26,030,000, an increase of 38%, mainly due to the rapid growth of exports CT machine.
Neusoft Medical Disclosure in 2011, the company medical systems business revenue 40,169 million, up 27.90% over the previous year, accounting for 17.35% in operating income. Meanwhile, exports revenue of $ 14,820,000, an increase of 86.42%. Outside the company grew revenues 33.36% over the previous year, mainly due to the company\\ s international business and medical software export growth contribution of high-end medical products to gain market approval of medical devices to achieve rapid growth in overseas sales.
Although China\\ s high-end medical equipment varieties in the international market share of a gradual increase, but the overall level of technology and brand products and a far cry from the developed countries, therefore, high-end medical equipment is a fashion trend of foreign monopoly is difficult to change, Chinese enterprises break through the road is still a long way to go.
Health care policy changes and market impact on medical practice – antibiotic management policy impact analysis
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The new policy, I think we will be here many, many companies feel the immediate impact of antimicrobial drugs is now so strict control of our future operations, sales and even the layout of the target market to see how, probably will have some impact. The introduction of the policy background, this topic has been talked about at least three or four years, said the Chinese anti-bacterial medicinal too, and my impression that a lot of data we use antibiotics used to say simply outrageous. So that together, the actual drug resistance (English) also has a lot of problems out.
Practical point of view has been from the Ministry of Health wants to limit this thing, but also for many years, at least three or four years, in that we can do anything to limit the children these things. Practice has proved that in the end, in fact, this trend has not changed over the past ten years there, first of antibiotics has been China\\ s largest market, growth has been quickly the second, third antibiotic sales which, we are all peers, antibiotic sales behind the trick is simply endless, and the amount actually be the last of our own business is now injured, said antibiotics do it too difficult to do this thing, the trade rumors and even 80% of the rebate can give to the hands of doctors, We do antibiotics pharmaceutical companies are also injured.
Now we want to change this situation, how? In fact, from the whole, from policy trends, of course, not just that this year, out of the new policy to go along with this idea, in fact, the Ministry of Health has been thought to antibiotics is a three-pronged management, from the variety of restrictions on how, medication specification how to get to the so-called hierarchical management how to implement the program. In fact, so far this year, there are the so-called management approach them. Are limited to the original direction, policy, has been missing is the specific management measures, on one level in the end how do you manage this one thing, he saw the results, of course, many of us, including this time the new medical reform, the entire down there a lot of new things, ideas many, many ways, the policy number, how to perform the last fact missing. Has always been the problem. This time this year, in April this year, I feel the introduction of a policy, you see the direction it actually has not changed, the emphasis is the specific implementation, which in the end how to do a management. Not a few months out in April, August, and we know that a policy out of its adjustment, the actual implementation you see down, the Ministry of Health determined that there is a certain time, in the end how to change it, say within four months of the original policies should be revised, is the level of policy implementation in many parts of the original or not perform, he is willing to change it again.
Later, under the new policy, said in August down how the implementation of the future, we all like each (in English) do visit, we will feel really slow to implement, because it involves too many things too much. Such as species limits, a bit like our price, this is set, the best execution, we see that city, began to go large hospitals, the top three hospitals in Guangzhou are not started, but in Shanghai, Beijing started. In fact, we see companies in this regard, public relations at the hospital level, which significantly increased, which is now seen. In fact, now that August day out which was the final analysis, the hospital did not begin enforcement of the deadline, the deadline where this figure which we thought, we talking about, when implemented, probably have a while.
There is power together, we actually see is a general concept of income. Each hospital has a dedicated management committee called the antibiotics, or should they decide to open. Patients in the ICU, where you think, to use a special class of antibiotics, if not in charge of its two expert how should we do, in fact, many issues are still to look at. Interpretation of the policy a little bit, if we do business we are very familiar with antibiotics, a variety of restrictions on the most obvious limitation is the amount required, three hospitals 50 varieties and two hospitals thirty-five kinds of concepts, what is the situation now ? A larger type of the top three hospitals in 99 kinds of antibiotics, two hospitals and some up to more than one hundred kinds now reduced to 35 kinds. And must be done, the President should be held responsible. Varieties do it if I feel it should soon. Norms that are classified, so-called ordinary medication. What types of different situations of antibiotics, use of antibiotics in fact the worst is in front, is one, the direction of policy change now that the management of this class of drugs to be more strict. Such as penicillin, the original was open now and it was open, policy analysis point of view may not be able to misuse of antibiotics for this one thing reversed. Of course there are some very specific things, what kind of situation, especially a class of antibiotics that prevent the incision together, this is particularly evident in the decline, because a lot of this together with the original, this time together to do a lot for this restrictions. Hierarchical management concept I mentioned earlier, in fact, originally I was just non-restricted, restricted, restricted officers can use the above signatures are basically, but this time said no, I would add a special class of medication, that the original director sign on the line, must now be approved by the hospital management committee of antibiotics, this one actually operate in big trouble, a special class of medication, in fact, most of our foreign agents, such as our fungus medication, in practice there will be some difficulties, a little later we will see a lot of doctors now say how to do, where or not to save the patient, the actual hospital to discuss how this is to do this thing.
We expect the strength in accordance with the Ministry of Health are now talking about the fact that their determination, we expect a variety of restrictions that a child will soon be on our direct impact, if each company there are antibiotics in hand, the first things children say one thing to do this quickly, this is a truth for us is the survival of this species limits entered into, and out of the hospital as early as possible to give up, not you, not to say that once a medication how, basically want to say again the next time. Of course, there are special circumstances that you are purchasing the so-called temporary, this one is every hospital can do, but provides more than five times the next time you have to enter, or not set up this temporary purchases, a little gap, you see this one I think children need to do early, early varieties of line must be done.
There together with the original words related to the antibiotics, we have patents together, no problems have basically no generic drugs, in general more favorable. Relatively speaking, I think it is beneficial.
Top three hospitals in major cities now have taken antibiotics in the management committee, they have begun to do this one thing. But Chengdu, the three general hospitals began to do this are not many children. Now look at the management of the Ministry of Health, the speed should be fast, requiring hospitals to do.
In the hierarchical management that together, basically where specific policies which have medicinal requirements. Restricted special treatment to this level, this is a new level, this time the hospital has a great decision-making power, the advantage we are doing (in English) This is the level of division together, there are many drugs, the general limit of the special treatment can go, due to special drug approval process less complicated this together, I think (English) has a thing to do is (in English) above should also have some things to do.
Drugs to regulate these together, in fact, different surgical scale prevention, surgery is the prevention of the finest speakers, and even that surgery should prevent surgery hours between 30 minutes of surgery, should return to this category. So that specific management measures above are some very specific requirements. This is the actual medicine the doctor together will have an impact, to be honest with little effect on clinicians because the clinical, preventive medication classes most of the prevention of drug selection is a kind of habit, habit out of medicine, To be honest the new management system basically are allowed, only possible on the original master of this operation time is not so strict, must now be serious some, I think the difference is probably in this one aspect.
This is what the new policy together what kind of direction. We look at this policy for the entire so-called acts of our market what kind of impact, I think the biggest impact to see a doctor hands the power to imagine the future, this policy environment, a doctor will hand power to a small a small lot, especially in the drug selection of species, because you see the policy implications are basically limited variety of antibiotics, there is no relationship, and what you can influence. Rational use of drugs provides some surgery now can be used in accordance with the provisions of the original is not available, this one a great impact. Total control medication, tell the truth in each hospital had its own health insurance which, we also had to do this, the total control of impact, but should not be so great, because the doctor or the hands of the so-called flexibility. Surgical clinical pathway itself does not exist to tell the truth, medical treatment will have some impact but the impact on the basic few. The first clinical pathways, clinical pathways we have now a total of 20 in accordance with the rules of clinical disease path, and it basically does not recognize a national health insurance, most of the antibiotics used in clinical pathways, the Ministry of Health said there is no honest way to be, Basically no impact. This is from the policy level impact on the overall market analysis from several aspects.
The clinicians point of view, the actual medical treatment options will be limited, because fewer species, the original practice of using some of the drug habit or even prefer some of the brands, there are basic, no no, the choice of special medical treatment effect will that have on. Management at different levels, the average doctor will say that I go is so original, so there is no effect. Medicine will have some impact here, actually you see such a doctor complaining of personalized treatment for different patients how to pick these things are gone. This fact, together I think there are good and bad. For us, are generally said to establish the brand concept, and establish my (English) concept, but where this policy will also affect the choice of medical drugs, which together more of our (English) challenge, how this part of the future do, how to consider medication management under the framework can then talk about our brand.
Proportion of drug control has no effect, as has been doing, no matter what level of restrictions, had no effect.
In fact, the total reflection surface do more to make a fuss. Practice of doctors, the patient no good. Basically good, these restrictions are, the sick dancing, more and more disease. Doctors do not think much. I say enough of how many hospitals so much? He said that in full accordance with the provisions of 35 kinds is enough, but every doctor has to understand every doctor, every person has the choice of each person. He said the antibiotics, he also agreed to the use of sucks, but the problem lie? Level is not enough doctors, not make the right judgments, and have actually called the Ministry of Health to manage not solve this fundamental problem.
We look good, specific these effects are basically the first restriction that the so-called species together, which together tone of each hospital, all doctors we are the first execution, after the adjustment, acquire this number down to pay the difference, the latter how to do it again, have a look at the problem. The concept is so basic. Here the greatest impact on surgical prophylaxis for surgery, we say that this in itself does not require too many, with the only saying that the original from the 50 cephalosporins which can be selected from the two inside the election now, they will not feel much of a problem. Medicine greatest impact. Where is the largest? Like breathing, blood in this class sections, they are all using more high-end antibiotics, under the New Deal are essentially management, especially the strict set of procedures such as the use of drugs, will have a significant impact on them. Most medical departments to reflect the patient is not good for us so bad, in fact, is that this one thing wrong, of course, in practice, as we talk with the Department of Respiratory Medicine, Department of Hematology talk, they think this thing is not so large impact, basic antibiotics in the hospital management committee composed of, in particular, are basically the two leading sections of the people, will be a good sign to sign, should have little effect, so from this point on should be able to, but now power up close, receiving hospital, this will not be rent-seeking and out, a new round hotbed of corruption, kickbacks, said most antibiotics, and now power up close do not know which one will have to take a lot of money, most doctors would look at the limit .
Impact on the market, the variety should be the maximum limit impact on the market. In terms of foreign species selection, selection criteria actually see behind me is the amount of the first, small manufacturers in the inside, the greatest impact on small manufacturers. Certainly increase the amount of the original hundreds, now thirty-five ten kinds of usage will increase, in general, I think it\\ s more beneficial to a number of species limits.
Standard real impact here, one is the prevention of where you choose what you choose so little, that the original surgery that together we all use their own medication, this should also okay. In terms of medicine, but also, you walk down to see all levels of the specific drug is not significantly affected. In fact, what you see is missing this together, the whole New Deal down, I personally agree with the doctor\\ s education is most important, specific restrictions on these things I can not see this one thing and antibiotic usage can be pressed down. There are three generations of insurance, including anti-fungal that together, the market should be more smaller. From the program management process, a lot of antibiotics is the original ladder, where a lot of time into the path more willing, I think there will be some impact.
This segment together, before the implementation of the so-called, where up second-generation with the new rules down can only use second-generation cephalosporin. The next generation of New Deal can only use it for good with a generation. This is considered a type of medication. Types of medical management at different levels with a little more, less restrictions, this special class together, because to the Board for approval, which together I think it will perform, together with this special class will perform a deeper, non-prescription signed decision will not change much, because most critically ill patients in these departments, to manage their own job is to lead, not too restrictive for them.
Together to prevent this is will be much affected. Because most of the varieties would be affected. Basically, you see that a good market, in the end what the impact of a general hospital that you have to do this thing, cut from the original 90,120 to 90,35 how reduced, the general said the first thing to do, we There are 100 kinds, with all the weed out less, which together directly affect small and medium enterprises, our so-called small products, a similar but do little peril, because the hospital there is no room for bargaining, basic across the board, then is not a class of drugs of various types of state regulations inconsistent with the state to change over, this is the second child to do things, and the third thing is to consider the children how to regulate a specific product, and domestic and imported how do you balance the total The view will follow the basic high-level antibiotic has been used in recent years. And feedback from primary care doctors, too, which could do with our relationship the way different products, there is still some difference between the brand, this time I feel that every hospital in the so-called concept of a domestic imports of the above, there will be a consideration, then consider the price factor, this time it is difficult to consider, you have only two options for a price like this, to be honest there is no competition. We are also listed, in fact, the most important thing is that few, that is, product regulation, in the present market share, the size of the market capacity, as well as national regulations. The state has said this is a new special class of drugs, which together let me in the hospital level to address, we said yes, there are a lot of work to do.
It looked different types together what, in this case is a special case has been how to get out. Just now we talked a lot, the Chinese market very, very good, how kind of the direction of health reform, how kind of policy, we would like to say well I see a specific policy in the short term, the market conduct of the doctors have any effect, I hope shed some light on you, our market strategy to help make the product measure, we will see that in fact the policy analysis, policy implications, I think it is necessary to support the content. Changes in the macroeconomic environment in the market for a product focus is the recent influential. Here is my contact information, we can communicate back, thank you.
Who can slam the brakes medical expenses last hurricane?
Once upon a time, \"difficult and expensive,\" suddenly became \"enemies of the people\", from the government, down to the people, kill them. But now, \"see\" eased, while the \"expensive\" but as \"strong pig\" as standing. This fully highlights the plight of medical expenses paid. And can be expected, with the expanding health insurance coverage, this dilemma will become more apparent. Therefore, slam the brakes Hurricane medical expenses, have been pressing.
In fact, recently our government are working to solve the people\\ s \"difficult and expensive,\" and I hope to reduce medical costs by reducing the economic pressure. As early as 2006, when he was Minister of Health Gao Qiang made it clear that, to solve the people\\ s \"difficult and expensive\" problem. In 2009, \"the State Council on Deepening the views of medical and health system,\" the introduction of a comprehensive of the \"new medical reform\" program. Clear the new medical reform goal: by 2011, effectively alleviate the \"difficult and expensive.\" Comprehensive coverage of basic medical insurance system of urban and rural residents, the initial establishment of the basic drug system, urban and rural primary care health service system to further improve the basic public health services have been popular, reform of public hospitals to achieve a breakthrough, significantly improve the basic health services accessibility, effectively reduce resident medical cost burden, to effectively alleviate the \"difficult and expensive\" problem. Therefore, the Government does take a lot of measures, introduced a number of policies aimed at reducing people\\ s medical expenses.
Your doctor can not really solve the
Although the Government has tried very hard to focus on reducing people\\ s medical expenses, but the reality is not great optimism.
First, the price can not hold down drug prices so high that the head. From 1998 to March 28, 2011 before and after 13 years, the National Development and Reform Commission has issued 27 times a drug \"price order.\" But is this Qiaqia 13 years, people in China\\ s medical expenses (especially drug prices) the same way as mad cow bolted. People did not get lower prices from drug benefit.
To make an example of this year\\ s prices: March 28, the National Development and Reform Commission, \"on the adjustment of antimicrobial classes and circulatory system drugs notification of the maximum retail price\" was implemented. According to statistics, the price adjustment involving a total of 162 species, nearly 1300 pharmaceutical dosage form specifications, with an average decrease of 21% estimated annual burdens for patients $ 10 billion. Although the price reduction so made, but people did not feel they address him.
\"Medicine has cut prices? Feel!\" Foshan City, Guangdong People\\ s Hospital of infusion room, suffering from bronchial pneumonia, lower right, being treated Mr. Wang Fengqing price adjustment talk about drugs on his head again, he is the infusion of levofloxacin and cephalosporins is ceftizoxime, daily medication, bed costs, treatment costs, material costs add up to 165.52 yuan, the doctor just to open a four-day medicine, but the cost is equivalent to Wang couple had a month of living expenses.
Second, the drugs not only failed to slam the tender brake rising drug prices, but there are some more strokes higher drug prices in this unique \"conditions\", after the implementation of the new medical reform program to take basic medicines only make the situation slightly improved tender.
Third, at this stage, the Government and the artificially high cost of health care governance, basically focused on the \"hold down prices,\" whether it is government-led price cuts to make, bidding and purchasing drugs, or new health reform system is implemented under the essential drugs , the target is pointing to drug prices, but this is not enough. Because of medical expenses by the two blocks, one is drugs, that is, the process used in the medical drug expenses; second is medical expenses, that is, diagnosis, treatment, process service fees, equipment costs and medical equipment expenses. The former is mainly high-priced drugs, a large prescription, over-diagnosis and treatment of the latter is mainly (such as unnecessary treatment check). Therefore, we in the \"hold down prices.\" Fire at the same time, do not forget the consolidation of over-diagnosis and treatment.
Fourth, after the implementation of the new medical reform, the state vigorously expanding the health insurance coverage, and has increased the proportion of Medicare reimbursement.
But that was only resolved to pay the principal (that is, who pays the bill) issues. People\\ s medical expenses are reduced, but the whole community medical expenses remain the same.
Two issues must be clarified
In the new medical reform policy, although the public health care costs down, but not fundamentally solve the problem. Resident\\ s medical expenses is declining, but in social security spending significant hurricane. In other words, residents reduce health care costs is the cost of the government reveal all the details.
In this regard, we must ask the government reveal all the money come from? Nothing more than a few channels: First, the proportion of employed persons paid by the pay social security costs; second is paid by the employer social security charges; three by the State or local governments are allocated; four from the central rate of operating income or equity equity allocation.
The first source is an individual user, only for personal medical expenses, the latter three sources are attributable to co-ordinate the social security account in the whole society for distribution and use. In the new medical reform policy, the people of the lower medical costs borne largely by the government reveal all the details of the part, which gives rise to two questions:
How long the government can pocket? With the increasing aging of Chinese society, the residents of pension and health care costs rising, the existing basic income and value-added level of social security, sustain many years? According to the Ministry of Human Resources and Social Security announced the 2009 five social insurance fund revenues 1.59752 trillion yuan, up 16.6%, five social insurance funds total expenditure 1.23936 trillion yuan, an increase of 24.9%. By this set of data, the National Social Security income in 2009 is a surplus, but according to the year\\ s new medical reform program in 2020 to achieve \"universal access to basic health care services.\" Will need to show a social security number for reimbursement times the growth of Social Security income can keep up?
If Social Security will really make ends meet, while the government finances and do nothing, eventually probably have to swallow this bitter pill by the people.
By commercial insurance \"brake\"
In the new medical reform process, although the Government to grasp the medical reform of the \"steering wheel\", but failed to slam the public health care costs soaring \"brake.\" To solve the problem of high medical costs of people, not just stay in the \"government reveal all the details\" stage, because the total expenditure on social and medical costs is still the same, just change it to pay the principal. The reason why the people\\ s overall health care costs was a hurricane or a tendency, rooted in the medical body, the main medical treatment, payment of the main power imbalance between the three game still failed to break the pattern.
We all know that health is the main executor of medical practice, that medical institutions. There are levels of hospitals, township hospitals, community health centers; medical patients is the subject; and payment of the principal refers to the process of paying the medical people, patients, government, social security institutions, commercial insurance agencies. According to the rules of game value chain, in the interests of the whole chain, who is strong, grasps the voice and pricing. In this chain, the game completely unequal strength:
First, the doctor was the main weakness: the main medical treatment that is certainly the most vulnerable patients, neither have relevant expertise, nor have the relevant sources of information, so completely lost the bargaining power, only when the will can not afford the outbreak.
Second, the main with medical monopoly: that is the main health care institutions, not only to master the professional knowledge, but also have the monopoly, and have strong pricing power and not the other bargaining. Whether you open a high-priced drugs, or of prescription or over-treatment, patients have fled no escape. Medical costs continue to burst the price is so generated.
Third, the performance of silence to pay the principal: that those who pay the principal payment. If medical expenses are paid by the patients themselves, patients pay only according to copies of a single whole. If it is paid by the government or social security institutions, the original in the whole society is the most powerful body suddenly silent, and in the final analysis it is the responsibility of the problem, anyway, the money is the government\\ s, is social security institutions, medical institutions that pay how much to pay according to a single whole.
At least not yet appear to be unreasonable due to medical costs in case of non-payment of social security institutions. Even if a single case, the medical institutions are over-medication, over-treatment behavior serve as a warning. This also explains the recent years, from the side of the place of the \"astronomical medical expenses case,\" mostly in public hospitals and public health of the patients to enjoy.
Special mention is the commercial insurance sector. In the United States and Europe, the insurance sector is the only to contain the main body of medical institutions, commercial insurance agency business as a self-financing organization, the payment of medical insurance costs more cautious, they have professional staff and on an equal medical institutions with full game, can effectively restrain the excessive medical treatment and excessive drug use behavior. But in today\\ s China, commercial insurance agencies in the medical field\\ s influence is still quite weak, and lack of relevant laws and whom escort. Once there has been unreasonable medical expenses, not to the commercial insurance agency medical malpractice settlement, but refused to be paid to patients.
In the end who can overcome this phenomenon? From reality, people want to slam the brakes of soaring medical costs but do nothing, and with a higher proportion of Medicare reimbursement, medical costs basically do not need people to pay their own by the government reveal all the details, then the public but will breed \"What drugs you on what drugs, not white do not, because the government pay for \"emotional. Government wants to slam the brakes, at least the government\\ s decision-making is so, but the specific actors but it is the grass-roots social security institutions, as subject to the owner of the absence of other defects and no sense of responsibility to do this.
Therefore, our conclusion is: medical institutions have the ability to restrict excessive medical practices, not patients, but not the government to rely on commercial insurance agencies and market-oriented operation of social security institutions, but also must have a matching \"medical insurance regulation and payment regulations \"as their escort.
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In recent years, China for the expensive introduction of policies and measures
Price order:
Drug prices in China by the NDRC for centralized management and \"gatekeeper.\" From 1998 to March 28, 2011 This 13-year period, the National Development and Reform Commission has issued 27 times a drug \"price order.\"
Drug tender:
In order to reduce drug prices, the introduction of market competition. After the year 2000, started a pilot around the centralized procurement of drugs. After years of practice, and gradually formed a provincial unit of the system of centralized procurement of drugs (such as \"Guangdong Sunshine procurement\", \"Anhui mode\"), has been widely developed to implement the \"essential drugs bidding.\"
Implementation of the \"clinical path\" Management:
\"Clinical path\" refers to the management of each step a unified treatment of quantitative management, to reduce over-treatment. Fujian Province will increase this year, disease management, clinical pathway pilot, three hospitals with at least 50 diseases have implemented clinical pathway management. Clinical pathway disease management will be unified examination, treatment, diagnosis and treatment of each step will be to quantify, to some extent, this will put an end to large prescription, raising their charges. As requested, the end of this year, Fujian province\\ s three general hospitals to implement disease management, clinical path of not less than 50, two-level general hospitals at least 10 species, three specialty hospitals (except psychiatric treatment institutions) do not less than five species.
It is understood that the current medical model, medical examination, prescribe basic on experience, there may even be over-treatment. After the implementation of clinical pathway management standards, in terms of which hospital, as long as the same type of disease, can be harmonized standard treatment, the patient can understand in advance the standard treatment flow chart, see a doctor to predict each step to clearly calculate the medical costs.
Anti-Corruption:
Admittedly, corruption of pushing people\\ s medical costs plays an important role, to some extent, the health care system corruption led directly to the \"difficult and expensive.\"
The region has set off for the health care system vigorous anti-corruption campaign.
New medical reform:
In 2009, \"the State Council on Deepening the views of medical and health system,\" introduced a comprehensive new medical reform plan put forward. Clear the new medical reform goal: by 2011, effectively alleviate the \"difficult and expensive.\" In particular, the State Council set up a \"health reform leadership team.\" Since then, health care reform has become a political task, up to the national strategic level.
Electronic medical records is an important measure to guarantee medical safety
In the establishment of electronic medical records as the core of hospital information systems, electronic medical records is an important measure to guarantee medical safety. Given the above, to accelerate the construction of hospital information, and lay a firm foundation background for electronic medical records and health records of the establishment and use of the network provide a strong platform.
Health records is equivalent to the database, leading through the Health Department, and under the hospital to coordinate to do, this is a public matter, not every unit of their own thing.
Electronic medical records, that electronic medical records, medical treatment is a record object and related health care activities recorded information repository, the repository of information to form a computer can handle, and safe storage and transport, the hospital authority Users can access it. Management of health records is the residents health (disease prevention, health protection, health promotion, etc.) the process of specification, the scientific record. Personal health of residents as the core, throughout the life course, covering a variety of health-related factors, to achieve multi-channel dynamic collection of information, to meet their own needs and health of residents in the management of information resources (documentation).
Electronic health records, also known as electronic health records, electronic health records that is the object on the health status of healthcare information repository. Ministry of Health is developing "second five" health development plan, including health information technology system is the "second five" important content and objectives. Implementation of electronic medical records, electronic medical records to establish and improve the core of hospital information systems is to achieve the important goal of modern hospital management measures, to promote the equalization of health services, health care management to promote scientific, standardized, specialized, fine, information technology development, improving health care services, protection of medical quality and medical safety, improve the hospital management has important and far-reaching impact.
In the establishment of electronic medical records as the core of hospital information systems, electronic medical records is an important measure to guarantee medical safety. Given the above, to accelerate the construction of hospital information, and lay a firm foundation background for electronic medical records and health records of the establishment and use of the network provide a strong platform. Health records is equivalent to the database, leading through the Health Department, and under the hospital to coordinate to do, this is a public matter, not every unit of their own thing.
Telemedicine is still a lack of good domestic and international business model
Recently, the benefits of physical health (Beijing) Technology Co., Ltd. General Manager Mr. Zhou Po, on the physical health benefits and the current state of development of telemedicine in China\\ s overall development of the market to do the interpretation.
Telemedicine is only about five years in our history, as opposed to foreign forty years of development, its backward situation can be imagined. Therefore, to develop telemedicine medical information has become an important part of the building.
The so-called telemedicine, the popular talk about traditional medical devices into the communications function, the integration of innovative new products. Users in the use of telemedicine equipment is no longer just a cold machine, more interactive services.
Zhou Promethium said that the current field of telemedicine is still a lack of good business model. \"Basically, the government now put tens of millions each year, the cost of millions to do the city or area or community telemedicine telemedicine project, can really improve people\\ s health, but continued to put pressure on government finances.\" Entire environment also the government, manufacturers, many consumers support.
In the telemedicine industry, the benefits of physical health is a terminal equipment suppliers, products are mainly divided into two categories: medical and health. Medical products are mainly determined power, blood pressure, blood sugar and other equipment; women\\ s health products such as fat measuring device, measuring instrument and the pedometer and other sports. In addition, the benefits of physical health is also expanding some of the platforms of the interface will be integrated into a variety of products to provide complete solutions to industrial users.
Promethium week said that the current body of health benefits the product line has been relatively well, the next will focus on the data interface and platform construction, launch next year will focus on cloud-based health system, telemedicine health services to help small and medium enterprises and institutions, in particular are nursing homes, welfare institutions, communities with limited funds to build the local health service system quickly, to try new business models.
Reporter: Hello, everyone, today we are very proud of the benefits go to the Physical Recreation (Beijing) Technology Co., Ltd. General Manager Zhou promethium, Zhou Hello. First week of total or please give us a brief physical health benefits.
Week Promethium: Beijing Science and Technology Co., Ltd. Kang Yi body is engaged in telemedicine industry, mainly equipment suppliers, which is a four-year start-up companies do, we are mainly for the industry to provide medical terminal equipment type, and information transmission gateway background of the interface and service platform will be integrated into a complete program of products available to industry users.
Reporter: not only the medical benefits PHM provider of end products, while R & D is very strong, can not describe to us, in the case of independent R & D?
Week Promethium: experience alone, we are not big dozen R & D team, a total of two, one is hardware (ECG, blood sugar, fat and a series of product sensor R & D), a software (platform interface), We also carried out two to three items, four years down the entire product line is relatively complete.
Reporters: 2011 is over immediately, explain how the overall development of the company this year?
Promethium week: This year the market will be much better than last year, but our entire sales break 10 million is still not outside the industry believe that telemedicine is very good, but the market still faces many problems, needs further development, the energy market is not really very large, two to three years time to do it.
Reporter: Yi body about how many types of health products, market share, how?
Week Promethium: Our products can be divided according to categories to sub categories, one medical, one is healthy. Mainly related to health such as ECG, blood pressure, blood sugar and other equipment, to increase the communication function on the use of telemedicine. Another is a healthy product, is currently looking for a breakthrough. Because the current disease population is relatively less health groups such as women with fat measuring instrument, sport gauges, pedometers, etc., these are all very good health or telemedicine applications, the real advantage is remote, it is not only products, but services can help people to do real-time monitoring, to make a long-term health management, so we do a series of health equipment. In addition to product platform, we also expand the number of interfaces.
Reporter: 3D applications have become a major highlight of the Information and Communication, currently in its infancy, it not only brings together enterprise customers, but also used in home health care, physical health benefits have success stories?
Week Promethium: 3D applications for telemedicine to bring really good opportunities for development, the traditional sense, we need to have the network, behind the service, the real needs of telemedicine into the home, community, etc. to use, 3D can be done at any time anywhere. Now we are the successful application of very large, we have many partners, such as Tangshan in Hebei, Tangshan, many community hospitals have been in the application of our equipment so that it passed through the computer and then transfer the data out of 3D is very convenient, many places our products in use.
Physical health benefits of wireless transmission protocols and advantages of the data interface and other new
Reporter: At present, the end product in the domestic health care provider to do this piece of children\\ s overall market conditions are like? Benefits the body in which the health status of the market? Our competitive advantage is reflected in where?
Promethium week: the medical device industry is very large, not very accurate data about tens of billions per annum of the market, the traditional blood pressure is several billion a year market, there are other health class devices, this is a big market, and we focus on health care only a very small segment of the market, there is no accurate data, because the market is not big enough, but at present, probably billions of the market, the information here, including a series of platforms and other items used in inside, really relates to medical devices also need time to develop the market. This year, several hundred million or less of the market, but also takes time to develop.
Reporter: I just said, specifically referring to several hundred million?
Promethium week: the size of the market. I am referring to is the number of medical communication with medical equipment, and now the market\\ s awareness is not high.
Reporter: You just mentioned that a larger space for market development, physical health benefits in the middle of the market positioning of what? Let\\ s competitive advantage has been reflected in the Where?
Promethium week: the most important health benefits body positioning equipment suppliers, more suppliers with communication equipment, to our advantage in the wireless transmission protocol or a data interface as well as new products, such as a pedometer with a communication function, ECG transmission instrument and so on. We can do a blood pressure measurement button, all data is automatically transmitted to the back-office services, and doctors can be very convenient quick text message or telephone notification to the user.
Reporter: In the interests of physical health such as Chinese companies about how much?
Week Promethium: Frankly in China will have a few, and completely as we do so entirely clear that vendors or solution providers less, we have compared the products that make services better and more companies want to do a good job coming service system, so that higher value enterprise business, we have our own position, the current stage we believe that the whole service also requires a lot of running and looking for business models, we are able to find their place, the development of viable technology to provide more focus on equipment the above.
Telemedicine is still in the Chinese market cultivation period
Reporter: The future of this market will have a relatively large development prospects?
Week Promethium: First of all the market will be of significant development, because it is an inevitable trend, as we previously used independently can not be networked computer, networking is now normal and inevitable, medical equipment, too, the traditional measure blood pressure or glucose is the digital feedback, the future can be more connected to the network after the service, which is inevitable, will certainly be a big outbreak. You mentioned earlier the development of the whole industry is not particularly good reason for this is to do everything step by step process, now we start a family there are two blood pressure, slowly concept of a health management, some things need training and education , this market also need to slowly applied in foreign countries throughout the development of telemedicine has been 40 years, the development of particularly good, as the United States and Europe, like Britain, Italy, North America, there can be development, but in China really do up telemedicine less than 5 years, so that now take a very long way to go.
Reporter: At present, still in the market cultivation stage?
Zhou Promethium: Yes, the market is still in the training stage, the whole market that a real customer base is the government foot the bill, should make the consumer pay for long-term market, the concept of the future should lead people to buy products to buying services from the change. Not just a machine but the equivalent of a doctor.
Reporter: Market outbreak is likely to be how long? Be rapid development?
Week Promethium: hard to say. The environment also need the government, manufacturers, consumer support, the industry is now the biggest question is: Government attaches great importance to investment is also great, the whole year into the community which is funded in large part to do telemedicine, e-health and so and telemedicine-related, but there is a core issue, now relying solely on government investment, the market will not be much, will not break out, the real market, said the outbreak must have all of my users, consumers really concerned about this products, and this one, the industry has not fumbled a good business model, if a simple reliance on government pay, equipment vendors, this approach is difficult to break out.
Reporter: You just mentioned China\\ s foreign telemedicine is relatively backward, before the development of five years. The current situation in the domestic market as a whole?
Week Promethium: Traditional telemedicine is remote consultation, remote guidance, in fact, telemedicine is now in foreign countries has been extended to medical and health areas, not only is nosocomial, extended to the outside of the hospital this thing. China is now the hospital late start, it simply is the family doctor or the late start of some communities, now faces the problem or one of the most substantial, because the whole market needs to promote business practices, the government is now more of a driving force, there is no market driving force, the industry lacks a good business model. Basically, now the Government has put tens of millions, cost billions to do the city or area or community telemedicine telemedicine project, this government needs to continue to invest every year, can really improve people\\ s health, to keep tens of millions of investment, government financial pressure great.
Reporter: market drivers yet.
Week Promethium: Now there is a, in addition to the government, there are some companies do even third-party consulting services and hospital services, good prospects from the industry point of view, but from the revenue point of view, the investment returns are negative, We need to purchase a large number of devices, services of professional medical workers, which have a cost, and now the government can subsidize some way, if a few thousand a year, the cost of thousands of hard to be accepted by the public, the lack of a positive behavior. Is not good implementers, service providers have to pay for operating such a good mechanism.
Correspondents: the relative development of foreign, what do you think China can learn from experience?
Promethium week: I and many people have talked to manufacturers responsible for the current domestic and even foreign countries are not very good experience, we are thinking about. Traditional medical model is to provide remote medical health care, this approach is a simple service and the service. We are working with operators to expand the search for social functions of imaging products, there is adhesion between people, I can see the health of parents, I can have a driver, to buy and use.
Reporter: You just mentioned that I am particularly interested in, such as the Internet social networking features into the telemedicine equipment inside, such as how the device will have an interactive effect?
Week Promethium: First we are exploring in this way, simply, we can really use this equipment to help patients, but must continue to use, such as high blood pressure, my mother, so she did not need to use blood pressure today difficult to adhere to, in telemedicine way, she must be measured daily, if not measure, my phone will remind me, I will call the past, you should pay attention to your body, may one day her blood pressure is low or high case, I can receive a timely reminder to care for her, we try to social or human factors add to the mix.
Reporter: At present, still in the exploratory stage? Not to the number of applications?
Promethium week: There are some small-scale applications, but still in the exploratory stage, we all want to find the good in this industry business models. Even I know that some companies try to do something in the enterprise applications, let\\ s focus on employee health, while employees receive company benefits.
Reporter: telemedicine profit model is not yet better, can explain in detail?
Zhou Promethium: relatively simple for us, is to sell equipment, selling software. We will try next year transformation, and others by providing technical support to lower the threshold not to spend so much money to provide cloud platform further into the health of our business model also attempts to do so by focusing on some new technology or other cross-industry business model to adjust the past, users pay approach does have some problems, for example, the user can accept the price level, which is what I say telemedicine and health major premise. If the remote back to the hospital with medical equipment, is relatively simple, it is hospitals and government investment.
Reporter: I know the hospital on the remote equipment investment cost may be relatively large, but not directly proportional to input and returns.
Promethium week: this is indeed facing this problem, more in the hospital more of the telemedicine medical technology level of government investment, it does not directly produce benefits to the hospital, and more to help disadvantaged hospitals, the traditional sense, top three hospitals with the medical equipment on a good, good equipment, good doctors, hospitals and even the town and county hospitals are not good doctors, good equipment, but some patients have no way to rescue a large hospital, so they need a good remote medical equipment, this is more government medical cooperation in the balance, if you really relied on how much money the government will deviate from the original intention.
Telemedicine allows users to better health services
Reporter: You have talked about telemedicine specific medical information to patients in the specific construction What are the benefits and impact?
Week Promethium: it shortened the distance between people, in other words it is closer to the distance between patients and doctors, allowing users to better access to health services.
Reporter: I know if the total is still Continua Health Alliance\\ s global head of domestic, can give us about the situation in this league?
Week Promethium: not to mention responsible, in which to contribute their efforts. Sports is the world doing good digital telemedicine alliance, which is non-profit organizations, including equipment suppliers, software providers, and software medical institutions as a whole, to explore better technical level, the establishment of a good standard, good market to explore ways with market development. Continua in the world, including 260 companies jointly formed by the organization.
Reporter: I know in the Union area, including Intel, IBM, Cisco relatively large international companies, what do you think they mean?
Week Promethium: whether domestic and foreign equipment must be built into a complete ecosystem, an ecosystem, including manufacturers, including service providers, including users are part of, and then further fine a point as the value of IT vendors, because telemedicine is itself Communications and IT, the combination of medical, here is the large amount of data storage, information security and network communications have the opportunity in all aspects, because there is a market value of the willingness to participate, it benefits everyone involved for what? easy to get electronic medical records for , we discuss standards, during the discussion A, B, C manufacturers can come in, the user will have real benefits, I bought a brand sphygmomanometer A, B brands of oximeter, etc., at home measurement , measured in the hospital files can go into the experience. Because of the doctors, the more comprehensive information and data users for more accurate diagnosis of his help, the last to benefit the user.
Interpretation of the value of telemedicine
Reporter: Population aging is the same trend, as people raise the level of income, health awareness, increasing the process of medical devices, the prospects are all promising. These two days have led the Ministry of Science and other ministries together special grass is \"the\" second five \"medical device industry, science and technology development plan\" may be the recent introduction of innovation and integration will become the future development of the theme, you understand how to innovate and integration?
Promethium week: new mobile medical equipment is the focus of government support for development. Health care itself is a process of innovation and integration. Briefly explain what telemedicine, some websites may or encyclopedia definition is very complicated, I use popular language, telemedicine is a combination of medical and communication integration, and innovative new products. Equipment or traditional medical equipment, measurement parameters, but also the hospital\\ s argument, it is the integration of communication functions, so that we measured in the home, the doctor can see the data, which is integration. Innovation refers to the past, only to see the data, to see more services through the integration, which is innovation and integration. For example I have a very simple little product, this thing in the traditional sense it is a step counter, but now it combines a cell phone module, it is innovation and integration. Odograph can monitor the movement, its innovations and communications will be integrated later into the morning I did not get it detects a call to remind me, if I were a patient recovering after my surgery, the doctor let me regular exercise to quantify each days walking 5000 steps, etc., through the innovative integration of the real data through the traditional way of integrating services together to make things updated.
Reporter: In the past it is one thing, now provide a wider range of services more, so you better pay attention to in life.
Promethium week: it is constituted by the products of services, because the traditional words, such as why our health care situation now? Everyone\\ s consciousness is the cure, rather than go to the prevention, detection. Now through telemedicine means it becomes possible, the doctor through a simple digital set, the system automatically prompts the patient, or even a professional data automatically pushed to the doctor, if there is no problem, doctors do not spend a lot of time to see if there , she would go to interest, some sort of surgery done after the patient, how the heart rate, recovery from what can see, this is the value of telemedicine.
The introduction of the health product to try new business models Cloud
Reporter: Then there will be health benefits which the body\\ s strategic initiatives or campaign? Next year the focus of development located?
Promethium week: our entire product line has been relatively well, and with communication function ECG, blood pressure, blood oxygen, blood glucose, because the main health benefit is the body outside a hospital, not on the hospital facilities, we have a more comprehensive, next to the development of is the data interface including better to do, to make the background of the platform, and finally we focus on next year launch cloud-based health products, focusing on small and medium units and to do business or service organizations to help them better fast set up remote health system, because large hospitals or government agencies, community funds can invest millions of their own to do a quick system, but in fact they really have a lot in need of services in nursing homes, welfare institutions, small communities, local communities, But do not put too much, we have to do is help him with very little investment into servers do not need, do not need R & D, may be within half a day to build their own cloud-based health services, telemedicine health system, which is the focus of next year pushing.
Reporter: telemedicine future market prospects or in doubt, you think in the future market process, in terms of health benefits to the body how to seize the better opportunity?
Zhou Promethium: For us, the most direct is more sales, but this is difficult to achieve, we need to do is better to explore some of the possible future of a good business model, our products different upgrades for our customers better service, the last to find their value, and form their own core competencies, and finally the market, I hope we can go well.
The medical equipment leasing industry strengths and weaknesses
Since reform and opening, China\\ s economy entered a rapid development stage, according to the National Bureau of Statistics data show that since 2000, GDP (gross domestic product) has maintained rapid growth, from 2000 to 99,215 billion to 397,983 billion in 2010 Yuan, the annual compound growth rate of 14.90%. From 2005 to 2010, the medical device industry output increased steadily year by year, more than 20% compound annual growth rate. 2010, the medical device industry, industrial output value reached 114.356 billion yuan, an increase of 18.32%. China\\ s population, the market is large, the medical device industry, potential for growth.
As medical science and biological engineering technology, high-end medical equipment for hospitals, such as MRI, CT, PET, Gamma Knife and other high-tech imaging equipment and radiation therapy equipment surge in demand; medical and health system reform and the state health care industry investment and other factors also increase the primary hospital for high-end equipment.
The introduction of methods of medical equipment
At present, the introduction of hospital equipment financing can be divided into the following categories: own funds, bank loans, foreign government loans, financial grants, corporate investment and financing and leasing. Among them, the finance lease its flexible, fast, financing large amounts of funds quickly, and many other advantages of gradually recognized by the hospital, the model has been increasingly used in practice.
2010 China Financial Leasing deal size of about 7,000 billion yuan, up 89% in 2009. According to HC D & B estimates, which put the amount of medical equipment leasing about 300 billion yuan. As of the end of 2010, China\\ s financial leasing companies registered operator 181, an increase of more than 17 in 2008.
According to \"Financial Leasing Companies\" provides: financial leasing, the lessee is the lessor under the seller, lease options, lease to purchase items the seller to provide to the lessee, the rent charged to the tenant\\ s trading it to the lessor retains ownership and lease rent for the conditions to enable the lessee in the lease contract period of the lease to obtain possession, use and benefit rights. The medical equipment leasing is in the hospital to determine the appropriate medical equipment and suppliers (producers), and completed the examination and approval procedures related to the introduction of medical equipment, the leasing companies selected according to hospitals require purchase of medical equipment, delivered to hospitals the hospital during the use of a certain amount of rent paid in installments, in order to obtain the equipment, the right to use and income rights, the end of the lease the hospital to pay a lower residual value of equipment is available after ownership of equipment. By definition, the leasing period, the hospital has the right to use and income rights, and the leasing company owns the equipment ownership, lease period, ownership vested in the hospital.
Advantages of leasing
Reason why widespread use of leasing, financing is incomparable with other advantages: the relatively relaxed conditions for approval, mainly on the size of the hospital, doing well and other indicators; long term financing, business process flexibility, shorter operating time; also section cycle is relatively long, flexible repayment methods; contract closely, a clear division of rights and obligations of both parties, the legal risk is low. In this way suitable for urgently needed equipment, but lack of funds to raise the big one o\\ clock Hospital, the hospital can achieve in a short time scale of the rolling development, with the steady development of the business, the partners can gradually establish high credit and strategic partnership ; leasing companies generally require hospitals to conduct regular feedback, does not affect the normal operation of the hospital.
Lack of finance leases
As finance leases mainly to solve the financial needs of the hospital, there are some deficiencies, mainly reflected in: interest rates will change as interest rates change, the lessor charge higher management fees; the lessor in the development of contract, neglect the quality of the equipment, service and repair and maintenance and other responsibilities and obligations, risks to the hospital. These deficiencies is the hospital in the choice of leasing or otherwise using imported equipment of important factors, but also because of the responsibility and obligation is not clear, resulting in a number of finance lease legal disputes arising in the process.
HC D & B study found that current domestic use directly back to the main hospital rent, lease and sale-leaseback companies, etc. for financing and the introduction of equipment. Direct lease is the lessor with its own funds or the capital market to raise funds on the purchase of equipment leased to the lessee directly to the leasing, vendor leasing refers to leasing companies and agents signed with suppliers of financing for its customers agreement, and agents recommended by the supplier customers, leasing companies for their customers to provide financial leasing services; sale-leaseback is a hospital inventory of assets, ownership of the equipment will have been transferred to third parties in order to obtain working capital, payment of rent during the lease expires, the process of redemption.
Leasing market allocation of resources is innovative, is to open up channels for better allocation of funds to achieve portfolio investment and innovation. Many state and local government policies to encourage and support the introduction of appropriate financing of multi-channel financing leasing companies, financial leasing industry for providing a fiscal policy support, incentives and subsidies. Policy to encourage and support this form of finance leases will be more effectively addressed the needs of hospital equipment, which also contributed to the development process of the health care industry.
Looking to the future hand Healthcare Medical Ushimata 10 years
China\\ s economic success of the first out of troubled financial crisis of 2008, inflation had to face the global impact of external debt in Europe and America. In this context, China\\ s \"second five\" plan proposed, lowering economic growth, adjusting economic structure, transform the economic growth.
Can be expected, in this context, the next decade, China\\ s economic troika of \"consumer\" will take an unprecedented task. Thus, a cover food, clothing, shelter, the full three-dimensional concept of a large fresh to flash on the consumer front. Which involved such as culture, food, medical equipment, tourism and other major industry sector breakdown at different levels of consumption, it is worth attention.
At the same time, in order to maintain stable economic growth, reduce energy consumption, to explore new economic growth point is imperative, therefore, new materials, new energy development and utilization has risen to unprecedented strategic level.
Hand holding a long-term investment themes in medicine and health
China building a moderately prosperous society in the stage of people\\ s increasing living standards, in addition to the ever-increasing demand for cultural consumption, the demand for health and longevity of the level of care is also rising. With the gradual implementation of the new medical reform, basic health care coverage continues to expand, the current system for the initial establishment of national essential drugs, health services, to further build a strong network system, the burden has been reduced mass medication, on this basis, people\\ s health and longevity to be more high demand. This also provides a market for the long-term capital investment theme.
From a policy perspective, the recent health care industry, there have been some good news. In August of this year\\ s \"2011 China Health Forum\", the National Development and Reform Commission deputy director, director of the State Council Office of Sun Zhigang, said the medical reform, medical reform the State Council Office is organizing the forces developed \"second five\" special medical reform plan. Sun Zhigang said that based on current and long-term, the next five years to promote health care reform need to focus on the following five main areas: First, establish universal health insurance system with Chinese characteristics; second is to expand to deepen the reform of public hospitals; Third, training must focus on personnel training ; Fourth, further promote the drug production and distribution sector reform; fifth is to continue to enhance the level of equalization of public health services. Premier Wen Jiabao, 26 October chaired a State Council executive meeting, discussed and approved \"vaccine supply system construction plan.\" \"Plan\" to further clarify the state will continue to increase investment in vaccine field, vaccines, excellent quality, large-scale distribution system to improve vaccines and in vitro diagnostic reagent companies, will further strengthen the voice in the industry, and is committed to R & D immunization vaccine, the vaccine business of major diseases, the government is expected to get more financial support and preferential policies. In addition, the media reported that Chinese medicine industry, \"second five\" plan and medical packaging \"second five\" plan is expected with the biomedical industry, \"second five\" plan put together, in traditional Chinese medicine industry, \"second five\" in the draft, prepared reserve system by the attention of Chinese herbal medicine has a clear system of planning; and pharmaceutical packaging \"second five\", the packaging material compatibility will be key regulators in 2012 to carry out the work content. There are also news that China\\ s \"record of medicinal raw materials regulations\" and \"Essential Drugs List\" is also expected to be launched soon. Introduction of relevant policies will undoubtedly promote the development of the industry to play a good role.
Medical care into the next decade bull stock options with a simple background is this: the world\\ s most populous country has entered the aging.
About every 30 to 40 years, the community will produce a new generation, this generation grew up to work from get married, consumption gradually increased until it reaches the peak of spending power, and then retired, this generation is the baby, diapers consumption will increase, this generation was a child, candy consumption will increase, this generation married, the house will increase the demand, when the elderly people of this generation, pharmaceutical consumption will increase. 2011, the U.S. \"baby boom\" generation will gradually retire, the generation born after the founding of China, will also face aging, it will enter the world\\ s major countries are aging period, which will directly stimulate the rapid growth of medical spending, pharmaceutical companies to drive increased profit growth, driven by the overall price-earnings ratio of stocks to improve medicine, for stock market investors, aging is more than 10 years of pharmaceutical stocks investment opportunities. Data show that the current proportion of population aging in China is four times larger than in Europe.
Another study found that in the mature U.S. stock market, long-held pharmaceutical stock return is considerable.
Siegel, Wharton professor of American (Jeremy J. Siegel) in his book \"The Future for Investors\" (The Future for Investors), the analysis of the 1957 to 2003, the United States during the 46-year S & P 500 Index stocks rose, data showed that the best performing 20 Built to Last companies show the same characteristics. These companies have maintained a complete business structure, and any other company without the merger. 1957 to the end of 2003, the S & P 500 Index 10.85% annual compound rate of return, the company\\ s stock 20 Everlasting compound annual rate of return 13.58% ~ 19.75%, total yield 387 times to 4625 times that of the S & P 500 Index 3 times to 37 times.
Requires attention is that these 20 companies in six of the pharmaceutical industry shares, its stock has risen multiples are: 1280 times Abbott, Bristol-Myers Squibb 1208 times, 1054 times as Pfizer, Merck 1002 times, 536 times the Schering-Plough , Wyeth 460-fold, 20 Evergreen shares in the carve out the first 2,3,5,7,15,18 bits.
Moreover, if more than 10 times the limit up, 20 only seven companies, which is seven in four pharmaceutical stocks. That huge gain access to pharmaceutical stocks held by the probability of selection is much higher than other industries.
In addition, from the industry point of view, the domestic pharmaceutical market and industry development is a huge advantage attracted foreign companies covet. Pfizer, Merck, GlaxoSmithKline, Novartis, Sanofi, Nycomed and other multinational pharmaceutical giants have been aimed at the domestic pharmaceutical market, a step increase of Chinese mergers and acquisitions, joint initiatives, and spread across the whole industry chain.
For the pharmaceutical industry, the Ministry of Industry, Ministry of Health, State Food and Drug Administration have jointly issued \"on accelerating the restructuring of the pharmaceutical industry guidance\", \"\" clearly support China\\ s pharmaceutical industry to grow stronger, for large enterprises provinces (autonomous regions and municipalities) changed after the reorganization of the priority projects to be approved expansion, the stock issuance, corporate bonds, medium-term notes and bank loans to support it.
\"Opinion\" of the five specific objectives, which are the main varieties of essential drugs sales in the top 20 companies market share should reach 80%; in the field of chemical drugs, for more than 10 proprietary drugs and industrialization; In the field of biotech drugs, for more than 15 new biotech drugs to market; in the field of Chinese medicine, cultivating 50 or more effective, the material basis of a clear, mechanism of clear, safe, advanced formulations, quality, stable and controllable Modern medicine, while promoting national drug R & D and industry and promote the national drug standards to improve and strengthen intellectual property protection of traditional Chinese medicine; in medical devices (covered a microplate reader, EEG, CT, electronic blood pressure monitors, electric pulse instrument, gastrointestinal, etc.) areas to cultivate more than 200 independent intellectual property rights, core technology, reached the international advanced level, the sales income of more than $ 10 million advanced medical equipment.
\"Opinions\" also said, with independent intellectual property rights of pharmaceutical products, the price approval process to give a separate pricing policy.
Chinese Medicine (20.99,0.04,0.19%) Wang Bo, vice president of Enterprise Management Associates is expected, with the \"views\" of the gradual implementation of the optimized structure of the pharmaceutical industry, the pharmaceutical industry is expected to \"five\" period will remain 24% increase speed, to the \"12 5\" end pharmaceutical industrial output value is expected to close to 4 trillion.
This gives the capital stock on the market of medical subjects left enough room for imagination.
Back to the capital market, the pharmaceutical sector trend, though not completely identical with the movement of the Index, but no obvious sharp performance, current situation, analysts believe that the most important reason to suppress the performance of plate is corporate profit margins levels. Data show that the first 8 months of this year, pharmaceutical manufacturing industry total revenue 890.9 billion yuan, an increase of 30.67%, the growth rate rose 4.98 percentage points; achieve total net profit of 86.6 billion yuan, up 20.43 percent, the growth rate down 14.28 percentage points. Overall, steady growth in the pharmaceutical industry revenue, that saw a strong demand pattern, but far less than the profit growth and income growth, indicating that raw material costs, rising labor costs and lower prices of some products, the profitability of the industry does have a greater to suppress.
However, pharmaceutical companies from the recently published three quarterly terms, the leading corporate earnings largely in place. For example, Tasly (42.72,0.50,1.18%) three quarterly reporting period, the main revenue grew 41%, performance increase of 62%; Kang edge medicine (15.42,0.63,4.26%), double-Heron Pharmaceutical (34.01, -0.10, -0.29%), donkey-hide gelatin (45.70,0.72,1.60%), and the company\\ s three quarterly, also shows that these companies operate through the trough in the third quarter, turned back up.
Another analysis, the next 12 months, profitability and price-earnings ratio is calculated as a rolling basis, the current medical section of the overall price-earnings ratio has been below average since 2006, is 20 times, and hit a year low, while close to 2008 financial crisis of historic lows. Further, due to the basic pharmaceutical sector for small and medium cap stocks, If the card 700 as a reference, the license plate 700 relative to the index of the premium rate of 16%, flat with the historical average, taking into account the growth of the pharmaceutical industry over the next decade characteristics identified in all blocks in comparison, the current valuation levels have been significantly underestimated. Policies set the tone for the Cultural Development Decade for super-normal prosperity nurtured
Cultural consumption in the consumption of a high level, is when people reach a certain level of material standard of living after the inevitable choice. 30 years of reform and opening up the Chinese entered the construction phase of a well-off society, so that the Chinese cultural industry was leaps and bounds. This year, China issued a series of \"expanding domestic demand, growth\" policies and measures for the promotion of cultural consumption, the development of cultural industries provides greater opportunities.
October 18, 2011, Communist Party of China of the 17th Central Committee at its sixth plenary meeting, \"the CPC Central Committee decision on deepening reform of cultural system.\" \"Decision\" should be made to accelerate the development of cultural industries, promote the cultural industry a pillar industry of national economy. The cultural industries as a \"national pillar industry\" argument is the first time, is unprecedented.
Back in the cultural industries policy argument can be found as early as March 2006 the central work conference held after the national cultural system, cultural system which was fully open, and some of the performances, publishing and other cultural institutions have been transformed into companies, and seventeen Sixth Plenary Session of the cultural system is expected to a new stage, the strategic positioning of the cultural system once again confirmed.
In 2007, the party\\ s congress meeting has made it clear to the rise of a new upsurge in socialist cultural development, more conscious, more initiative to promote the development and prosperity of socialist culture and improve the country\\ s cultural soft power. Meeting the definition of culture as \"soft power\" and proposed to promote the socialist culture \"great development and prosperity.\"
July 23, 2009, the CPC Central Committee Political Bureau on deepening reform of China\\ s cultural issues of the twenty-second collective learning. In the collective learning, the CPC Central Committee General Secretary Hu Jintao pointed out that in the future should focus on grasping the \"four speed\": First, to speed up the reform of cultural system and mechanism innovation; second is to accelerate the construction of public cultural service system; third is to accelerate the development of cultural industries; four is the creation of cultural products to enhance the production of guidance.
September of that year, following the iron and steel, automobile, textile, equipment manufacturing, shipbuilding, electronics and information ten industrial revitalization plan, the State Council executive meeting discussed and approved in principle the eleventh Industry Promotion Plan – \"Cultural Industry Promotion Plan.\" The \"plan\" for the next few years, China\\ s cultural industry development to determine the overall objectives, the implementation of its release on the development of China\\ s cultural industry will play a huge role; to adjust and optimize industrial structure, positive response to the financial crisis, meet the people\\ s spiritual and cultural needs, and promote Chinese culture to go out and have a great significance. This marks the development of cultural industries has risen to the national strategic level, and into the implementation phase.
Back to the capital market point of view, because the media industry is less affected by economic fluctuations, generally good performance of the company within the industry. Mid-year report from this year\\ s data, the first half of the media industry (SW) listed company achieved operating income of 18.337 billion yuan, an increase of 8.07%; to achieve ownership of listed companies net profit 2.482 billion yuan, an increase of 57.43%. The profitability of listed companies in general be enhanced, the overall gross profit margin improved from 29.11% to 33.63%. Secondly, the industry continued to adjust the first half of this year, with larger decreases in the relative market, there is some rebound in demand. In addition, the recent state-level industrial policy and structural reform policies favorable filed out, also produced a significant boost stock price effect.
In the long run, deepen cultural restructuring will further improve the management system, tied at the system level development of the industry to solve some problems, to promote cultural industries into a real stage of development and prosperity. From the sub-sub-sectors, print media and cable operators and other traditional media mergers and acquisitions is likely to accelerate to meet the changing trend of the industry; film and television, new media development will be further policy support, the industry\\ s rapid development momentum will continue to strengthen.
Market participants believe that the cultural industries, to the development of pillar industry of national economy, cultural industries means that within five years the proportion of GDP improved from 2.5% to 5%, relative to GDP compound growth rate of nearly 15%. If you consider the GDP in the \"five\" in the endogenous growth period, the culture industry compound annual growth rate of at least 22% -25%. It is foreseeable that further refinement of national policies to support landing, will be translated into the industry and the company\\ s real good, a major investment in 2011, leads, and stimulate media culture ushered in the golden years.
Medical information to meet strong demand for automated turning point
Although the \"pharmaceutical industry second Five\" and the related supporting policy planning has not yet introduced the two, but according to informed sources, the plan clearly, \"five-second\" period, the industrial scale steady growth in industrial output 20% annual growth target above, by 2015, the national pharmaceutical industrial output value will reach 3 trillion yuan.
Support the medical device industry is second five planning emphasis. China Pharmaceutical Enterprise Management Association, said in Matilda, in 2015 total output value of China\\ s pharmaceutical industry is expected to reach 3600 to 3700 billion level; from the beginning of this year to 2015, average annual growth rate will reach 23-24%.
At present, the advanced medical equipment has been included in the national seven strategic emerging industries, combined with the medical industry digital, intelligent, automated technology trends and the deepening health care reform, the rising demand for modern health care market situation came into being.
Benefit from the \"second five\" plan to improve people\\ s livelihood, health care information technology inflection point has occurred, the next three years will maintain rapid growth. 2011 to invest in health information technology will reach $ 20 billion fund, and \"five-second\" period of national investment in this area will remain the norm.
China Medical Equipment Association Deputy Secretary-General Meng Jianguo said that this year the central government will spend billions of improving health care information systems, including the armed rural medical institutions; the same time, the Ministry of Health allocated 2.45 billion yuan of special funds this year to give 450,000 village clinics configure computers and networks, digital medical records.
One hundred billion market capacity automated demand
Healthcare information technology in the global trend, China\\ s number of medical and health care of things such as the development of information industry began to wind and water. It is reported that Chinese medical device market, currently has capacity of 100 billion yuan, representing a compound annual growth rate of 21%, and drugs, the proportion of 1:10, but the level of developed countries is 1:1. Currently 60% of China\\ s medical institutions, medical devices are used in the mid-1980s, medical equipment, medical equipment spending in the pharmaceutical industry, the proportion of consumption accounted for only 13%, while the international average of 42%, medical equipment, there is a large room to grow.
Whether it is the number of medical or health information, along with the new medical reform policies gradually implemented, the medical industry, the demand for automation products simultaneously increase. In medical or medical institutions, such as medical equipment assembly, dispensing, lab automation, mechanization, material handling, packaging and electronics assembly so inseparable from the automation control core.
In the pharmaceutical companies, advanced manufacturing technology for the automated production line in the pharmaceutical industry\\ s rapid growth. Some combination of automation and high-performance direct-drive rotary motion processing equipment and applications, improving productivity and accuracy. Currently under construction, total investment 238 million yuan in Fujian Fuan Aucma Continental Medical Device Industry Park will be ready to introduce advanced automated production lines, to create an annual output of 280,000 health care equipment industrial park.
Although the country and abroad, medical automation, there are still some gaps, but in recent years the field of automation technology in a large number of popular medicine, not only improve the efficiency and quality of pharmaceutical production, more importantly, reduce the quality of a major accident drug production occurred. Thai hair day Lux Group Ltd. automation manager Wang Hongshan that, Batch (batch control) technology and servo technology widely used in the field of medicine, pharmaceutical and medical packaging will be pushed to an unprecedented height.